Services

Overview

With nearly 20 years experience consulting with Fortune 1000 companies, we have collected and leveraged marketing know-how to support even the most demanding direct marketing programs. We specialize in combining online and offline components to ensure that all componets live up to their full potential.

As a small agency, our services are free from the typical overheads found at large agencies, making us far quicker and more affordable.

Websites

Perhaps you just need to spruce your site up a little or perhaps you want a full redesign -- we can quickly have your site up and attracting new customers. We'll work closely with you to determine which parts of our process are appropriate to your business.
Requirements Gathering Interview stakeholders for brand, business model, goals, issues, user issues, competitors
Survey users
Discover existing architecture, tools, preferences
Requirements Analysis Review existing site
Conduct user experience study
Establish and categorize user journeys through the site
Find new potential business opportunities
Study known competitive sites and find others (best in class)
Analyze search patterns
Design (iterative) Create wireframes
Produce visual drafts that convey look and feel
Write copy drafts (ensuring natural search optimization)
Prototype key features
Map customer journeys to the design
Production Complete the test plan
Create test, staging, and production environments
Create database
Code and test site modules
Launch and Maintenance Go live
Measure and report performance
Tweak as required

Data Management Solutions

Data Assessment Data asset analysis, data flow from online and offline points of contact, documentation, vendor assessment and efficiency recommendations
Data Management Recommendations for warehousing, marts, hygiene, third party data overlays, vendor selection
Targeted Marketing Data extracts, transformation, list hygiene, campaign coding schema, campaign management tool application
Data Analysis Customer and prospect profile analysis, segmentation, modeling, experimental test design, post campaign analysis and reporting
Results Reporting Data visualization, automated results reporting, dashboards

See our client list.

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